Jim Kessler is the founder and Global Director of the Visual Media Group as well as the Global Technology Leader for Extended Reality. Throughout his 23 years with Jacobs, he has provided leadership in identifying and adopting innovative technological visual communication strategies and solutions. As a visionary leader of visual media, Kessler has fostered its mission, vision, and strategic direction related to service offerings, market/client development, identification and acquisition of new technologies, and hardware/software asset management. He has a wide range of global experience managing and developing innovative design visualization, interactive media, video, and information design/data visualization strategies and solutions for a range of national and international clients across Jacobs. By integrating forward-looking design visualization tools and processes, Kessler draws on his background in architecture and planning to help his clients identify their needs and requirements, then translates them into visual communication products and tools (such as digital twins) that streamline the entire facility life cycle.